September 1st 2009 is a very important day in Swiss DNA Bank’s history. It’s the day the staff finally pulled the strings on a very intensive two-years project development. Everything came together and the “put-the-web-application-on-line-button” was pushed.
The dream of creating the first data and DNA forever banking service came to life.
The idea was always to create a bank, a Swiss bank, which followed each and every security and privacy policy of our country. But what was going to be sheltered in this bank was not money or bonds. Was something much more precious and unique: it was people’s memories and DNA.
As Swiss DNA Bank’s website often states, one’s life experience, knowledge and memories are the most important asset we have. It takes a lifetime to build them.
On the other hand, our DNA trace is something that belongs only to ourselves. The health information contained are crucial not only for the carrier, but also for it’s family. Knowing your biological ancestry can help you prevent or cure many disease. But at the end of one’s life these assets are most likely going to be lost. Our children, our grandchildren and the ones that will come after them are deprived of the chance of getting to know who we where, what we’ve done and what we’ve learned.
This is where the idea of the Perpetual Financial Engine comes from.
The Perpetual Financial Engine feature is the reason why Swiss DNA Bank’s service is Forever. As of today, there is no technological support that you are sure it will be readable in even just 10 or 15 years time. Think about a floppy disc or an audio cassette.
So we figured that the solution to perpetual data storage is not technological, but financial.
The Perpetual Financial Engine, together with a long-lasting and safe structure of a Swiss bank, is the key to being able of founding tomorrow’s technological support renewal.
The user’s subscription fee is partially invested in safe assets, such as Swiss government bonds, in order to guarantee a small revenue, year after year, which allows to keep our storing facilities up to date.
When this whole picture came together, it was time to think of a safe way to store it all. The solution fort the physical storage of the servers which contain the data came from the heart of the Swiss Alps, from a former military nuclear shelter which was converted into server hosting facility.
Once Swiss DNA Bank’s servers were safe behind closed steel doors, the attention turned to on-line security.
The web-development team figured that username and password were not enough to protect such sensible data. So each Swiss DNA Bank user is provided with a Swiss DNA Card, a credit card sized one-time access code generator. The one-time access code is the third field one has to fill to enter the Swiss DNA Bank web application, an amazing tool to organize memories, pictures, documents, and any other file you can think of.
Take a look at your desk. Open some drawers randomly. Check your computer’s desktop. And what about the office’s shelves? Unless you are one of those people naturally gifted with full organizational skills, at least one of those places is a real mess.
And if you are organized, this will be your ultimate tool!
Now you can store it all, safely and Forever.

